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Running head: SELF ASSESSMENTAn Analysis on Building them Better and Intuitive AbilityStudents NameProfessors NameCourse TitleDateSELF ASSESSMENT2Please read in your textbook, pg 447, Case 6, "IN-N-OUT BURGER - Building them Better."A. Please describe what you think are the most successful aspects of In-N-Out Burgers currentstrategy? If you go to In-N-Out Burger, feel free to share an example of you perceive thestrategies working from a patron's perspective.The most successful aspects of the current strategy of In-N-Out Burger is the focus onfour food items: hamburger, cheeseburger, double-double, and French fries with drinks like cokeand milkshake which makes up the menu. The focus on few items ensures there is a clear focuson value to the consumer. The focus on few items ensures a continued improvement on theproduct which brings about success. In-N-Out Burger has a clear motto of producing fresh andhigh-quality food. The Burger store also provides its customers with friendly services in asparkling clean environment. Cleanliness appeals to the customers while ensuring customersatisfaction and positive comments on review sites. Additionally, In-N-Out Burger has for longmaintained its initial basement for a long time hence earning customers trust by not deviatingfrom the premise.From a patrons perspective, quick-service restaurants (QSRs) in addition to the drivethru hamburger stand would be important in ensuring a large n ...


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